The cornerstone of our brand is to create job opportunities for women in rural areas of the Andean region of Peru because we are committed to making the construction of a new future possible for our artisans and for fashion.

Each accessory is made in the country with 100% local materials. We can proudly say that they are made in the Andes. We stand firm in our decision to manufacture outside the capital, despite the significantly higher costs compared to production in Lima. This way, we help prevent migration from the Andes to coastal cities and the capital, which often leads to the loss of family ties, customs, traditions, and ancestral lands.

The influx of cheap polyester fabrics, clothing, and footwear severely impacted the fashion and manufacturing industry in the late 1980s. The rise of fast fashion and low-cost imports particularly affected indigenous artisans, who gradually replaced their exquisite handmade traditional garments—crafted using ancestral techniques with intricate patterns that told stories of social and political significance—with mass-produced, low-cost polyester clothing from China.

Fortunately, small groups of traditional weavers have survived, and we are incredibly proud to work with them as providers of this invaluable textile craftsmanship. Their work, along with the rich iconography, tells the story of our heritage.

Through this initiative, we aim to provide a sustainable source of income by offering continuous work in handloom weaving, hand embroidery, natural dyeing, and more.

HOW WE WORK

FOR US, IT’S ALL ABOUT PROGRESS, NOT PERFECTION

We’re the first to admit that we’re not perfect. Every day, we strive to be better—more innovative, ethical, and sustainable in our business. In line with this, we place a strong emphasis on sourcing raw materials and aim to be 100% transparent with you. We ensure fair payments, monitored through interviews to determine local living costs, measuring the government’s vital basic basket price to meet the needs of a family of four.

We continuously work to preserve and promote traditional loom weaving skills in the Andes and hand embroidery to ensure that this way of life remains a viable option for future generations.